We are hiring a Marketing professional to work with and alongside the business development team and communications teams to develop and implement marketing/communication plans for numerous healthcare offices throughout the St. Louis metro area.

This position will report directly to the Marketing Manager. This is an onsite/hybrid role (3 days onsite, 2 days remote), as the information required to work with may be of sensitive nature.

Responsibilities

• Oversee the creation of public-facing University Hospital-specific marketing materials by partnering with Creative and Digital Services.

• Identify opportunities to promote the brand, culture and spirit through event planning and other creative measures.

• Coordinate with PR colleagues to ensure proper alignment between marketing and PR strategy.

• Contribute to the implementation of the system marketing plan by tailoring broad initiatives to market needs.

• Oversee digital and direct mail campaigns, while observing campaign fulfillment by leading efforts to generate prospects and deliver on ROI. 

• Track the success of initiatives via CRM and continually demonstrate improvement.

• Support business-to-consumer, business-to-employer, and business-to-physician marketing objectives with quantifiable results.

Requirements

• Bachelor’s degree in business (with a focus on marketing) or related field.

• Minimum of five years of experience in marketing/communications or related fields. Healthcare experience is preferred but not required.

• Active experience developing campaigns within a customer relationship management platform and monitoring/interpreting/reporting campaign performance to key stakeholders.

• Experience developing effective marketing strategies through various digital platforms.

• Team-oriented and recognizes that marketing, digital services, communications, cause marketing, and public relations are highly integrated into the marketing paradigm. Commitment to close collaboration in planning, program development, and measurement.

• Proven success in building, implementing and tracking an integrated healthcare-related marketing plan.

• Ability to think and execute under challenging pressures and time constraints.

Desired Skills

Content Development & Management

Design & Production

Marketing, Advertising & Account Services