Customer Engagement & Experience
Better marketing and creative begins with knowing what your customers value and how they want to be served. Our teams activate this knowledge through discovery, analysis and research.
Here's How We Do It
Better marketing and creative begins with knowing what your customers value and how they want to be served. Our teams help you to operationalize this knowledge through discovery, analysis and research.
- Customer journeys / stories / personas
- Qualitative and quantitative research
- Experiential research
- Data segmentation
Conceptualization & Planning
Our on-demand teams articulate vision and advance outcomes that deliver results through target roadmaps taking you exactly where you want to go.
- Situational analysis
- Competitive analysis and positioning
- Brand strategy, architecture and messaging
- Experiential and engagement strategy
- Personalization strategy
- Prototyping / conceptual design
- Roadmap development
Experiental Design & Development
Our teams bring your vision to life through the design and production of multi-channel experiences that enable influence and advocacy.
- Visual design
- Asset design and development
- Product and service development
- Environmental and spatial experience development
Deployment and enablement is critical to success. Our team specialize in motivation, empowerment and support to champion your efforts and adoption.
- Change management
- Communication and training delivery
- Knowledge management
- Deployment and implementation
- Analytics / reporting / dashboards
- Organizational reinforcement